John Seiter John Seiter earned his Ph.D. from the University of Southern California. He is a professor at Utah State University, where he was previously named the university’s Teacher of the Year. With Robert Gass, he coauthored the textbook Persuasion, Social Influence, and Compliance Gaining. His research, which has received eight national awards, focuses on a variety of topics, including deception detection, political aggression, and hospitality. In his spare time, he enjoys writing, travelling, stumbling through streams with a fly fishing rod, playing games, watching films, and eating Nutrageous candy bars.