Cognition: Theory and Practice provides the links between theory, experimental findings, and ordinary human activity, showing students how the field of cognitive psychology relates to their everyday lives. Here are several of Russ Revlin's favorite topics and examples from the text:
Topic
|
Example
|
Where You Can Find It
|
Biological Preferences for Faces
|
Babies prefer to look at faces; but they also prefer attractive ones--both human and animals. Why?
|
Page 17
|
Attention Deficit
|
Why are hyperactive children given stimulants? Shouldn't that make them even more hyperactive?
|
Pages 77-78
|
Gestalt Principles |
Your TV remote is more organized than it looks. How so? |
Page 89 |
Implicit Memory
|
You buy the product from the advertisement that you hate. How can this be?
|
Page 153
|
Language Structure
|
What language does Yoda speak and why are we able to understand him?
|
Page 281
|
Unconscious Thinking |
"Sleeping on it" actually works in making choices and beats deliberate thought. Why? |
Pages 439-440 |
Sunk Costs Effect |
You put money in a vending machine, but nothing comes out. Should you put more in? |
Pages 450-451 |