Multimodal Composition
First Edition   ©2014

Multimodal Composition

A Critical Sourcebook

Claire Lutkewitte

  • ISBN-10: 1-4576-1549-5; ISBN-13: 978-1-4576-1549-8; Format: Paper Text, 560 pages


An Introduction to Multimodal Composition Theory and Practice 1

Part One: What Counts as Multimodal Composition and Why Does it Matter? 9

Introduction 11

1. Position Statement on Multimodal Literacies 17

National Council of Teachers of English

2. Contending with Terms: ‘Multimodal’ and ‘Multimedia’ in the Academic and Public Spheres 22

Claire Lauer

3. The Still-Unbuilt Hacienda 42

Geoffrey Sirc

4. Made Not Only in Words: Composition in a New Key 62

Kathleen Blake Yancey

5. Imagery 89

Jeff Rice

6. The Movement of Air, the Breath of Meaning: Aurality and Multimodal Composing 113

Cynthia L. Selfe

7. Who Will Be the Inventors? Why Not Us?’ Multimodal Composition in the Two-Year College Classroom 150

Lisa Bickmore and Ron Christiansen

8. Show, Not Tell: The Value of New Media Scholarship 163

Cheryl E. Ball

Part Two: A Matter of Design 187

Introduction 189

9. A Pedagogy of Multiliteracies: Designing Social Futures 193

New London Group

10. From Analysis to Design: Visual Communication in the Teaching of Writing 218

Diana George

11. Writing in Multimodal Texts: A Social Semiotic Account of Designs for Learning 233

Jeff Bezemer and Gunther Kress

12. Embracing Wicked Problems: The Turn to Design in Composition Studies 000

Richard Marback

Part Three: Making Meaning with Multimodal Composition 277

Introduction 279

13. Gains and Losses: New Forms of Texts, Knowledge, and Learning 283

Gunther Kress

14. awaywithwords: On the Possibilities in Unavailable Designs 302

Anne Francis Wysocki

15. Multimodality, "Reading" and "Writing" for the 21st Century 309

Carey Jewitt

16. Composing Multimodality 325

Joddy Murray

Part Four: Assignments and Assessment 351

Introduction 353

17. This Was (NOT) an Easy Assignment: Negotiating an

Activity-based Framework for Composing 357

Jody Shipka

18. Digital Mirrors: Multimodal Reflection in the Composition Classroom 358

Debra Journet, Tabetha Adkins, Chris Alexander, Patrick Corbett, and Ryan Trauman

19. The Low Bridge to High Benefits: Entry-Level Multimedia, Literacies, and Motivation 360

Daniel Anderson

20. Between Modes: Assessing Students’ New Media Compositions 381

Madeleine Sorapure

21. The New Work of Assessment: Evaluating Multimodal Compositions 382

Elizabeth A. Murray, Hailey A. Sheets, and Nicole A. Williams

Part Five: Building a Sustainable Environment for Multimodal Composition 000

Introduction 387

22. The Rhetorical Work of Multimedia Production Practices: It’s More than Just Technical Skill 391

Jennifer Sheppard

23. Infrastructure and Composing: The When of New-Media Writing 405

Dànielle Nicole DeVoss, Ellen Cushman, and Jeffrey T. Grabill

24. Institutional Dimensions of Academic Computing 427

Stuart Selber

25. Taking a Traditional Composition Program ‘Multimodal:’ Web 2.0 and Institutional Change at a Small Liberal Arts Institution 448

Christine Tulley

Part Six: The Dynamic Nature of Literacy and Multimodal Composers 451

Introduction 453

26. Locating the Semiotic Power of Multimodality 457

Glynda A. Hull, and Mark Evan Nelson

27. Heritage Literacy: Adoption, Adaptation, and Alienation or Multimodal Literacy Tools 486

Suzanne Kesler Rumsey

28. Composition 2.0: Toward a Multilingual and Multimodal Framework 497

Steven Fraiberg

29. Remixing Basic Writing: Digital Media Production and the Basic Writing Curriculum 517

Catherine C Braun, Ben McCorkle, and Amie C. Wolf