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Brief, clear chapters save instructors and students time. Focusing on the most important concepts and content, each chapters is filled with pithy writing and memorable examples. Explanations are peppered with real-life stories and connections to students’ lives, making concepts understandable and memorable. Distracting application boxes and other superfluous elements are minimized.
Powerful visual approach. Built on the understanding that most students are visual learners, Survey of Economics emphasizes visual stories with eye-catching photos, colorful diagrams, and clarifying flowcharts. Large clear graphs and engaging images offer strong pedagogical value and help students truly "get it"!
Compelling "Why Should I Care" features open each chapter and show how given economic concepts apply to students’ everyday lives. The relatable theme presented in each chapter-opener— from pizza, chocolate, and coffee to hairstyling, cotton, oil, and more—carries through the entire chapter.
Step-by-step problem-solving techniques give students a simple framework for tackling problems and help with common pitfalls, such as confusing a change in demand and a movement along the demand curve.
Q&A sections address common questions that can trip students up. Carefully crafted explanations that cut to the chase but also help students and clear up confusion that otherwise prevents students from connecting the dots.
Chapter summaries reinforce understanding in intuitive ways. End-of-chapter problem sets include prompts for critical thinking, which help students take the leap from memorizing models to applying the economic way of thinking to important questions.
An appendix on understanding graphs gives students a user-friendly reminder of (or introduction to) the workings of economists’ favorite visual tools.
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