Microeconomics in Modules by Paul Krugman; Robin Wells - Fourth Edition, 2019 from Macmillan Student Store

Microeconomics in Modules

Fourth Edition ©2019 Paul Krugman; Robin Wells

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, there are no authors more effective than Nobel laureate and New York Times columnist Paul Krugman and co-author, Robin Wells. Here, Krugman and Wells’ signature storytelling style

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ISBN:9781319105747

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Microeconomics in Modules by Paul Krugman; Robin Wells - Fourth Edition, 2019 from Macmillan Student Store

The most accessible Krugman /Wells text

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, there are no authors more effective than Nobel laureate and New York Times columnist Paul Krugman and co-author, Robin Wells. Here, Krugman and Wells’ signature storytelling style and uncanny eye for revealing examples come together in an accessible, modular format to help readers understand how economic concepts play out in our world. Instead of having chapters of traditional length, this version covers the core concepts of economics in a series of brief modules, each focused on one topic and designed to assigned in any order and read comfortably in one sitting.

This new edition is more accessible than ever and includes Achieve, a complete, integrated online learning system that supports students and instructors at every stage of learning—pre-class, in-class, and post-class.

Features

Streamlined coverage and approach that make the text’s brief modules even more accessible. Work It Out tutorials walk students step-by-step how to solve an end-of-section problem. Discovering Data activities help students interpret, analyze, share, and report on data through step-by-step problems that use live FRED data, cutting-edge coverage of current events, and especially strong and up-to-date coverage of global economics.

New to This Edition

Achieve. Because students’ needs are changing, our most powerful learning option is now also our most affordable. Achieve is a new digital solution that supports students and instructors at each stage in the learning path, from pre-class to in-class and post-class. It combines LearningCurve with an integrated e-Book, robust homework, an improved Graphing Player, and fully digital end-of-section problems including Work It Outs. And if print is important, a package with a loose-leaf copy of the text is only a few dollars more.

A modular version of Krugman and Wells -- more accessible than ever. The modular version of Krugman/Wells has always been easy to use and easy to teach. The new edition is more accessible than ever with streamlined modules, clarified explanations, and a focus on the most important concepts.

New Discovering Data activities help students interpret, analyze, share, and report on data. Students develop data literacy by completing these new Interactive Activities—step-by-step problems that have students use up-to-the-minute FRED data.

New online feature, News Analysis, adds to the book’s exceptional currency. Their new online feature pairs journalistic takes on pressing issues with questions based on Bloom’s taxonomy. This complements the unparalleled coverage of current topics including sustainability, the economic impact of technology, pressing policy debates, and much more.

A richer commitment to broadening students’ understanding of the global economy. With unparalleled insight and clarity, the authors use their hallmark narrative approach to take students outside of the classroom and into our global world. Starting with a new opening story on the economic transformation in China’s Pearl River Delta, the global focus is carried throughout with more on the ascendance of China’s economy, the Euro and events in Europe (including Brexit), and post-recession economies around the globe.

Thoroughly updated throughout. The fifth edition has been updated to reflect our always changing world. Along with updated graphs and changes in every chapter in the text, the new edition features 8 new chapter-opening stories, 8 new business cases, and 26 new Economics in Action Applications.

"I really enjoy using the Mods format. I felt overwhelmed covering large chapters in a week using the old textbook. Now I can cover 2-4 Mods in a week."

-Kristen Zaborski, State College of Florida

"I teach at a community college. One of my primary goals is to teach students how to learn and study so that they can be successful in future courses. Economics in Modules is the perfect textbook for my students who are new to the learning process. Economics in Modules breaks the curriculum down into bite sized pieces for students. A chapter of a "traditional" textbook can be daunting for students. However, each module in Economics in Modules is only 3 to 7 pages. It "seems" shorter to students, even if it is the same length as the material covered in other textbooks. Microeconomics in Modules allows me to cover one module per class; students know exactly what is going to be covered in each class. Since each section is broken down into digestible pieces, students learn how to study a bit each day and preview the textbook before class."

-Lindsay Amiel, Madison College

"My impression of the Mods text is that by dividing the material in modules, which are smaller than chapters, students feel the material is more manageable. This format also benefits the instructor, because it's easier to exclude a segment of a chapter this way (by excluding just one module or more). I haven't used it yet--I will start using Mods this fall. So far though, I already like to authors and I like the format. The rest seems pretty standard, so I haven't found anything I dislike."

 -Rotua Lumbantobing, Western Connecticut State University

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Table of Contents

Section 1: Basic Economic Concepts

Module 1: The Study of Economics

Module 2: Models and the Production Possibility Frontier

Module 3: Comparative Advantage and Trade

Module 4: The Circular Flow Diagram

Section 1A: Graphing Appendix

Section 2: Supply and Demand

Module 5: Demand

Module 6: Supply and Equilibrium

Module 7: Changes in Equilibrium

Section 3: Market Efficiency and Government Policy

Module 8: Consumer and Producer Surplus

Module 9: Efficiency and Markets

Module 10: Price Controls (Ceilings and Floors)

Section 4: Elasticity and Law of Demand

Module 11: Defining and Measuring Elasticity

Module 12: Interpreting Price Elasticity of Demand

Module 13: Other Elasticities

Module 14: The Benefits and Costs of Taxation

Section 5: International Trade

Module 15: Gains from Trade

Module 16: Supply, Demand, and International Trade

Section 6: Economics and Decision Making

Module 17: Making Decisions

Module 18: Behavioral Economics

Module 19: Maximizing Utility

Section 7: Production and Costs

Module 20: The Production Function

Module 21: Firm Costs

Module 22: Long-Run Costs and Economies of Scale

Section 8: Market Structure and Perfect Competition

Module 23: Introduction to Market Structure

Module 24: Perfect Competition

Module 25: Graphing Perfect Competition

Module 26: Long-Run Outcomes in Perfect Competition

Section 9: Monopoly

Module 27: Monopoly in Practice

Module 28: Monopoly and Public Policy

Module 29: Price Discrimination

Section 10: Oligopoly and Monopolistic Competition

Module 30: Oligopoly

Module 31: Game Theory

Module 32: Monopolistic Competition

Module 33: Product Differentiation and Advertising

Section 11: Market Failure and the Role of Government

Module 34: Externalities

Module 35: Externalities and Public Policy

Module 36: Public Goods and Common Resources

Section 12: Factor Markets and the Distribution of Income

Module 37: The Economics of Information

Module 38: Factor Markets

Module 39: Marginal Productivity Theory

Module 40: The Market for Labor

Module 41: The Economics of the Welfare State

Paul Krugman

Paul Krugman, recipient of the 2008 Nobel Memorial Prize in Economic Sciences, taught at Princeton University for 14 years. In 2015, he joined the faculty of the Graduate Center of the City University of New York, associated with the Luxembourg Income Study, which tracks and analyzes income inequality around the world. He received his BA from Yale and his PhD from MIT. Before Princeton, he taught at Yale, Stanford, and MIT. He also spent a year on the staff of the Council of Economic Advisers in 1982–1983. His research has included trailblazing work on international trade, economic geography, and currency crises. In 1991, Krugman received the American Economic Association’s John Bates Clark medal. In addition to his teaching and academic research, Krugman writes extensively for nontechnical audiences. He is a regular op-ed columnist for the New York Times. His best-selling trade books include End This Depression Now!, The Return of Depression Economics and the Crisis of 2008, a history of recent economic troubles and their implications for economic policy, and The Conscience of a Liberal, a study of the political economy of economic inequality and its relationship with political polarization from the Gilded Age to the present. His earlier books, Peddling Prosperity and The Age of Diminished Expectations, have become modern classics.

Robin Wells

Robin Wells was a lecturer and researcher in Economics at Princeton University, where she has taught undergraduate courses. She received her BA from the University of Chicago and her PhD from the University of California, Berkeley; she then did her postdoctoral work at MIT. She has taught at the University of Michigan, the University of Southhampton (United Kingdom), Stanford, and MIT.

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Paul Krugman; Robin Wells | Fourth Edition | ©2019 | ISBN:9781319233716

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