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Table of Contents

GUIDE

1 　Rhetorical Situations & Choices
Rhetorical Situations & Choices
Purpose: Why Are You Composing?
Checklist: Composing with a Purpose
Audience: Who Are You Composing For?

BLOG 　Gilad Hizkiyahu, Gilad Is Doing South America
Checklist: Composing for an Audience
Rhetorical Appeals: Ethos, Pathos, & Logos
Modes & Media
Reading Rhetorical Situations
Reading to Understand Purpose
Reading to Understand Audience
Reading to Understand Rhetorical Appeals
Reading to Understand Modes & Media
Reading Academic Texts
Previewing
Looking for Key Terms
Identifying Knowledge Claims & Evidence
Considering the Composer’s Perspective
Annotating the Text
Annotated Example: Reading an Academic Text
ASSIGNMENT 　Elizabeth Kleinfeld, Create a Bibliography 　
Checklist: Reading Academic Texts
PRACTICE 　Reading Any Text Rhetorically 　

2 　Genres
Reading Genres
The Blog as a Social Response
The Memoir as a Social Response
Some Genre Conventions
Common Elements
Style
Design
Source
Checklist: Reading Genres
PRACTICE 　Choosing a Social Response


3 　Guided Readings: Rhetorical Situations & Genres Together
What Do Rhetorical Situations Have to Do With Genres?
Genres Respond to Rhetorical Situations
A Meme Responds to a Rhetorical Situation
Guided Reading
　 MEME 　Authors Unknown, Hipster Llama
GUIDED READINGS 　Visualizing Rhetorical Situations & Genres
What is a Guided Reading?
Ways to Apply Guided Readings
A Sample Guided Reading Grid
Guided Reading
ADVERTISEMENT 　Danone/Evian and Havas Worldwide, Detox with Evian
CASE STUDY 　Responding to a Single Event: Two Rhetorical Situations, Two Genres
Guided Reading
PRESS RELEASE 　Paul Henderson, Wall Arch Collapses
Guided Reading
BLOG 　Shaan Hurley, The Wall Arch Collapses in Arches National Park

Questions: Analyzing the Guided Readings

Checklist: Understanding How Rhetorical Situations & Genres Work Together
PRACTICE 　Analyzing Responses to Rhetorical Situations

Responding to an Assignment
Annotated Example: Reading an Academic Text
ASSIGNMENT Amy Braziller, Take a Position
Getting Started
BRAINSTORM LIST 　Gwen Ganow (student), Ideas 　for the "Take a Position" Assignment
Freewriting 　
Advice for Freewriting 　　
Guided Reading
　 FREEWRITE 　Gwen Ganow (student), Topic for the "Take a Position" Assignment:
Superheroes and Social Attitudes
Checklist: Getting Started on Your Topic with a Freewrite
Choosing a Genre to Compose In 　
Steps for Choosing a Genre to Compose In 　　
Guided Process: Choosing a Genre
Guided Reading
BRAINSTORM 　Gwen Ganow (student), Choosing a Genre for the "Take a Position
Assignment": Superheroes and Social Attitudes 　
Guided Reading
ANNOTATED SAMPLE FILM REVIEW 　A.O. Scott, "Heavy Suit, Light Touches," with

Notes by Gwen Ganow (student)
Checklist: Choosing a Genre
Composing Your Genre Piece
Steps for Composing
Guided Process: Composing
FILM REVIEW 　　Gwen Ganow (student), Draft 1 for "Take a Position" Assignment:

Superheroes and Social Attitudes: X-Men
Guided Reading
EVALUATION OF A FILM REVIEW, Draft 1: Gwen Ganow (student), Superheroes

and Social Attitudes: X-Men
FILM REVIEW, Draft 2: Gwen Ganow (student), 　X-Men: Mutants R Us
FILM REVIEW, Final: 　Gwen Ganow (student) X-Men: Mutants R Us

Checklist: Composing by Drawing on Evidence & Experience
PRACTICE 　Taking a Position

Part 2 　　Composing in Genres

5 　Composing in College & Beyond
What Do You Compose in College & Beyond?
Discovering Ideas Through Writing
Academic Genres & Assignments
Guided Reading
RESEARCHED ARGUMENT 　Chase Dickinson (student), Excerpt from "Are Kids on a

One-Way Path to Violence?"
Guided Reading
ARTIST’S STATEMENT 　Michael Kipp (student), Excerpt from "On Composing

Happiness: How and Why I Created My Collage ‘Thank You’"
Workplace Genres
Guided Reading
COVER LETTER 　　Julia Nollen, Excerpt from "Application for Marketing Assistant Job"
Genres for Public Audiences
Guided Reading
PRESENTATION 　Sunni Brown, Excerpt from "The Doodle Revolution"
Guided Reading
POSTER 　Daniel Goehring, GMO: It’s Our Right to Know
Using Genres to Inform, Narrate, & Persuade
Giving Information
Telling Stories
Persuading
Checklist: Composing in College & Beyond 　　
PRACTICE 　Connecting Genre with Social Settings 　

6 　The Author’s and Artist’s Statement: A Genre for Reflection
Analyzing Author’s & Artist’s Statements
Guided Reading

RECIPE & COOK’S STATEMENT 　Andrew Janjigian, Thai Grilled Beef Salad

Purpose
Audience
Rhetorical Appeals
Modes & Media
Elements of the Genre
Style
Design
Sources
Guided Reading

ARTIST’S STATEMENT 　Michael Kipp (student), On Composing Happiness: How and Why I Created My Collage "Thank You"

Questions: Analyzing Kipp’s Artist’s Statement

Checklist: Drafting an Author’s or Artist’s Statement

PRACTICE 　Reflecting on a Composition

7 　Academic Genres
Researched Arguments
Analyzing Researched Arguments
Guided Reading

RESEARCHED ARGUMENT 　Chase Dickinson (student), Are Kids on a One-Way Path to
Violence?
Questions: Analyzing Dickinson’s Researched Argument
Checklist: Drafting a Researched Argument
PRACTICE 　Researching & Making an Argument
Peer-Reviewed Journal Articles

Analyzing Peer-Reviewed Journal Articles
Guided Reading

PEER-REVIEWED JOURNAL ARTICLE 　Sika Dagbovie-Mullins, Mixed Race Superstars
Questions: Analyzing Dagbovie-Mullins’s Article
Checklist: Drafting a Peer-Reviewed Journal Article
PRACTICE 　Framing Your Research
Researched Science Report
Analyzing Researched Science Reports
Guided Reading
RESEARCHED SCIENCE REPORT 　Ricky Martinez, Vinson Turco, and Ashleigh Nakata

(students), Reforested Pastures and Plantations as Valuable Habitat for Birds

in Costa Rica
Questions: Analyzing the Researched Science Report
Checklist: Drafting a Researched Report
PRACTICE 　Remixing Your Research
Critical Analysis
Analyzing a Critical Analysis
Guided Reading
CRITICAL ANALYSIS 　Ren Yoshida (student), Sometimes a Cup of Coffee is Just a Cup
of Coffee
Questions: Analyzing Yoshida’s Critical Analysis
Checklist: Drafting a Critical Analysis
PRACTICE 　Analyzing the Work of Others
Literacy Narratives
Analyzing Literacy Narratives
Guided Reading
LITERACY NARRATIVE 　Richard Rodriguez, From Hunger of Memory: The Education
Of Richard 　Rodriguez
Questions: Analyzing Rodriguez’s Literacy Narrative
Checklist: Drafting a Literacy Narrative
PRACTICE 　Drawing on Memory & Experience
Digital Stories
Analyzing Digital Stories
Guided Reading
DIGITAL STORY 　Amy Braziller, Writing the Music Train

TRANSCRIPT 　Amy Braziller, Writing the Music Train
Questions: Analyzing Braziller’s Digital Story
Checklist: Drafting a Digital Story
PRACTICE 　Telling a Digital Story

Cover Letters & Resumes
Analyzing Cover Letters & Resumes

Guided Reading

VISUAL RESUME 　Kevin Burton
Guided Reading

COVER LETTER & RESUME 　Julia Nollen, Application for Marketing Assistant Job
Questions: Analyzing Nollen’s Cover Letter
Checklist: Drafting a Cover Letter & Resume
PRACTICE 　Responding to a Specific Job Description

Business Memos
Analyzing Business Memos
Guided Reading

BUSINESS MEMO 　Ellen Thibault, Video Project
Questions: Analyzing Thibault’s Business Memo
Checklist: Drafting a Business Memo
PRACTICE 　Communicating in the Workplace

Infographics: Visual Instructions
Analyzing Infographics
Guided Reading

INFOGRAPHIC 　　UNUM, 8 Ways to Build Trust in the Workplace

Questions: Analyzing UNUM’s Infographic
Checklist: Drafting an Infographic
PRACTICE 　Conveying Information Visually

Proposals
Analyzing Proposals
Guided Reading
PROPOSAL 　Kelly Ratajczak, Proposal to Add a Wellness Program
Questions: Analyzing Ratajczak’s Proposal
Checklist: Drafting a Proposal
PRACTICE 　Proposing Ideas & Solutions in the Workplace

9 　Public Genres
Presentations

Analyzing Presentations
Guided Reading
PRESENTATION 　Sunni Brown, The Doodle Revolution
Questions: Analyzing Brown’s Presentation
Checklist: Drafting a Presentation
PRACTICE 　Presenting Ideas to Boost Creativity

Analyzing News Articles
Guided Reading
NEWS ARTICLE 　Nicholas Wade, For Cats, a Big Gulp with a Touch of the Tongue
Questions: Analyzing Wade’s News Article
Checklist: Drafting a News Article
PRACTICE 　Writing to Inform General Readers

Analyzing Editorials & Opinion Pieces
Guided Reading
EDITORIAL 　Grecia Sanchez (student), ¿Es que acaso soy hispana?
Questions: Analyzing Sanchez’s Editorial
Checklist: Drafting an Editorial or other Opinion Piece
PRACTICE 　Writing to Persuade Fellow Citizens 　　

Analyzing Advertisements
Guided Reading
ADVERTISEMENT 　Danone/Evian & Havas Worldwide,　Detox with Evian
Questions: Analyzing Evian’s Advertisement
Checklist: Drafting an Advertisement
PRACTICE 　Selling a Product
Wiki Entries

Analyzing Wiki Entries
Guided Reading
WIKI ENTRY 　Wikipedia Contributors, Therapy Dog
Questions: Analyzing a Wiki Entry
Checklist: Drafting a Wiki Entry
PRACTICE 　Contributing to a Public Reference 　

Analyzing Photo Essays
Guided Reading
PHOTO ESSAY 　Eros Hoagland, Life in the Googleplex
Questions: Analyzing Hoagland’s Photo Essay
Checklist: Sketching Out a Photo Essay
PRACTICE 　Making a Point with a Photo Essay 　　

Analyzing Graphic Memoirs
Guided Reading
GRAPHIC MEMOIR 　Alison Bechdel, From Fun Home: A Family Tragicomic
Questions: Analyzing a Graphic Memoir
Checklist: Drafting a Graphic Memoir
PRACTICE 　Sharing Experience through a Graphic Memoir

Analyzing Fairy Tales
Guided Reading
FAIRY TALE 　Charles Perrault, Little Red Riding Hood
Questions: Drafting a Fairy Tale
PRACTICE 　Telling a Tale

10 　　Revising & Remixing
Revising Your Work
Revising Based on Your Own Observations
Revising Based on Peer Review

Checklist: Questions to Ask People Responding to Your Draft
Guided Process: Integrating Peer Feedback: Draft to Finished Composition

Gwen Ganow　(student), Superhero Project
Remixing Your Work into Different Genres
Guided Process: Remixing a Genre Project
Gwen Ganow, Superhero Project Remix: PowerPoint presentation with "Top 10" List

Checklist: Remixing a Genre Piece

Choosing a Topic through Basic Research
Checklist: Refining Your Research Question
Moving from Research Question to Proposal
Guided Process: How to Research a Topic
Jasmine Huerta　(student), Diabetes Project
Finding Facts about Diabetes
Gathering Opinions about Diabetes
Creating a Research Proposal
Organizing Your Sources
Use Simple Strategies
Keep an Annotated Working Bibliography
Guided Process: How to Create a Bibliography
Jasmine Huerta　(student), Diabetes Project: Bibliography
Drafting a Research Question, Proposal, & Bibliography

Getting Started with Sources
What are Sources?
Where Do I Find Sources?
What Can Sources Do for Me?
What’s a General Source? What’s a Specialized Academic Source?
What are Primary & Secondary Sources? What are Tertiary Sources?
How do I Preview a Source Critically?
Previewing a Source
Emily Kahn　(student), Women in Comic Books Project
What is　Lightspeed　Magazine?
Who Are the Editors & Staff Members at　Lightspeed　Magazine?
Who Is Jehanzeb, the Author of the Article?
What Type of Article Is This? Will It Work for My Project?
Guided Process: How to Preview a Source
Emily Kahn　(student), Women in Comic Books Project: Previewing Jehanzeb
Dar　
Should I Add This Source to My Working Bibliography?
Evaluating a Source
Calvin Sweet (student), Hurricane Katrina Project
How do I evaluate a source? How is this different from previewing?
Guided Process: How to Evaluate Sources
Calvin Sweet (student), Hurricane Katrina Project: Evaluating 3 Sources
Calvin Sweet (student), Hurricane Katrina Project: Research Plan

13 　　Integrating & Documenting Sources
Integrating Sources into Your Writing
Using a Parenthetical Citation or Signal Phrase

Overview: Quoting, Paraphrasing, & Summarizing
Quoting
Guided Process: How to Quote from a Source

Paul Pierre　(student), Nonviolent Protest Project: Quoting Gandhi
Paraphrasing

Guided Process: How to Paraphrase a Source

Paul Pierre　(student), Nonviolent Protest Project: Paraphrasing Julia Bacha
Summarizing
Guided Process: How to Summarize a Source

Paul Pierre　(student), Nonviolent Protest Project: Summarizing Julia Bacha
Avoiding Plagiarism

Documenting Sources: A Guide to MLA & APA Styles
How to choose a documentation style
MLA Style
MLA Models
APA Style
APA Models　

14 　Composing: Drawing on In-Depth Research: A Student Case Study
Project Overview

My Research Plan and First Steps 　

Potential Sources
Evaluating, Annotating, & Choosing Sources
Composing & Integrating Sources
Documenting Sources in MLA Style

15 　Assembling a Multigenre Project
The Possibilities of the Multigenre Project
Your Rhetorical Situation
The Conventions of the Multigenre Project
The Steps to Assembling a Multigenre Project
Examples of Multigenre Projects
Guided Readings: Multigenre projects

Neil Carr　(student), Video Games and Violence: Who Should We Blame When
Kids　are Violent?
Gwen Ganow　(student), When Worlds Collide: Why Superheroes Matter
Dawson Swan　(student), The Threat of Nature Deficit Disorder

READER

16 　Identities: We are Multiple
POSTER/AD CAMPAIGN 　The Fighting-Bigotry-With-Delightful-Posters Campaign!, Facts about Muslims
AD 　Acura, The Acura TSX
EDITORIAL 　Ted Merwin, What Makes the Jewish Deli Quintessentially American?

RESEARCHED ESSAY 　W. Ralph Eubanks, Color Lines

ARTICLE 　Marisa Kabas, She Hid Her Muslim Identity for 15 Years 　
BLOG 　B.J. Priester, The Heroine’s Journey

HUMOROUS ESSAY 　David Sedaris, Me Talk Pretty One Day

Long-Term Projects: Identity

17 　　Mind & Body: Connections
POEM 　Walt Whitman, From　"I Sing the Body Electric"
BOOK EXCERPT 　Nicholas Carr, The Juggler’s Brain

INFOGRAPHIC 　The Whole Brain Group, Celebrating Americans with Disabilities Act 　

BLOG 　Kerry Magro, When One of My Peers Called Me "Rain Man"

COMIC 　Dwayne Godwin and Jorge Cham, Understanding Addiction

RESEARCHED ESSAY 　Emily Sohn, More and More Research Shows Friends are Good for Your Health

Long-Term Projects: The Body

PHOTO 　Getty Images, Martin Luther King, Jr.
PHOTO 　Bilawal Arbab, Malala Yousafzai on Time Magazine
PHOTO 　Rick Friedman, Jason Collins at Boston Pride

WEB SITE 　The White House, Petition the White House on the Issues that Matter to You

LIST 　United Nations, The Lazy Person’s Guide to Saving the World

CONGRESSIONAL TESTIMONY 　Barbara Burnette, Statement on 9/11 Health and Compensation Reauthorization Act

POSTER 　Mine Safety and Health Administration, End Black Lung

FACT SHEET 　Mine Safety and Health Administration, MSHA’s Final Rule to Lower Miners' Exposure to Respirable Coal Mine Dust

SPEECH 　Jesse Williams, Acceptance Speech for BET’s Humanitarian Award

PROTEST SIGN 　Darren McCollester, Tea Party Tax Day Rally at New Hampshire State House, April 15, 2011

PROTEST SIGN 　Karla Ann Cote, Black Lives Matter Rally, New York City, July 7, 2016

PROTEST SIGN 　Angela Datre, The Women’s March on Washington, January 21, 2017

SPEECH 　Ellen Page, Speech at Human Rights Campaign Foundation Conference

ARTICLE 　Amy Davidson, Happy Birthday, Malala

Long-Term Projects: Activism

STYLE BOOK EXCERPT 　Anne Lamott, Shitty First Drafts

MEME 　Unknown Author, Writer’s Block

ARTICLE 　Emily Temple, 13 Famous Writers on Overcoming Writer’s Block

POSTER 　New York Book Editors, Got Writer’s Block?

REVIEW 　Andre Grant, Beyonce’s Lemonade

TRANSCRIPT OF PODCAST 　Alan Watts, Music is Life

CURRICULUM VITAE 　Johannes Haushofer, CV of Failures

BLOG 　Aalto Entrepreneurship Society, International Day for Failure

Long-Term Projects: Creativity

Authors

Amy Braziller

Amy Braziller is an English faculty member and former department chair at Red Rocks Community College. She received her B.A. from Empire State College and her M.A. from New York University. Amy has presented on teaching writing and new media at numerous national and regional conferences. Her research focuses on the intersections between classroom and personal writing. Amy, who is at work on a series of personal essays related to her punk rock days in NYC, blogs about food, film, music, GLBT issues, and social media distractions at amybraziller.com.  She is co-author (with Elizabeth Kleinfeld) of The Bedford Book of Genres.

Elizabeth Kleinfeld

Elizabeth Kleinfeld is the Writing Center Director and an Associate Professor of English at Metropolitan State College of Denver. She received her B.S. from Bradley University, and her M.S. in English and Ph.D. in Composition and Rhetoric from Illinois State University. Liz is a contributing researcher on The Citation Project and has published essays on new media, writing centers, and student source use in various journals and collections, including Computers & Composition Online. She is co-PI on a grant to develop a program on academic literacy for at-risk students, particularly migrants. Her current research focuses on how writing centers can intervene in students’ research processes. Liz is co-author (with Amy Braziller) of The Bedford Book of Genres.

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