LaunchPad Solo for Journalism (1-Term Access) by Bedford/St. Martin's - Second Edition, 2020 from Macmillan Student Store
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LaunchPad Solo for Journalism (1-Term Access)

Second Edition ©2020 Bedford/St. Martin's

LaunchPad Solo for Journalism helps students master their writing  and grammar skills and prepares them for today’s media landscape. This online tools hosts a variety of digital resources including Exercise Central for AP Style, a quiz bank that allows students to m...

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ISBN:9781319278731

LaunchPad Solo for Journalism (1-Term Access) by Bedford/St. Martin's - Second Edition, 2020 from Macmillan Student Store

LaunchPad Solo for Journalism helps students master their writing  and grammar skills and prepares them for today’s media landscape. This online tools hosts a variety of digital resources including Exercise Central for AP Style, a quiz bank that allows students to master the nuances of journalistic writing; a library of videos from professional journalists talking about contemporary topics such as convergence and media entrepreneurship; and the Workbook and Exercise Book for News Reporting & Writing and Working With Words.

LaunchPad Solo for Journalism can be packaged easily with News Reporting & Writing, Telling the Story, and Working With Words, or purchased on its own.

Features

  • Exercise Central for AP Style includes thousands of grammar and style activities laser-focused on helping students overcome the most typical journalism writing issues they face. 
  • A library of videos from professional journalists talking about contemporary topics such as convergence and media entrepreneurship, and modeling interviewing techniques
  • The News Reporting & Writing Workbook and the Exercise Book for Working With Words

New to This Edition

The newly-revised and reorganized LaunchPad Solo for Journalism 2.0 has been remodeled to make accessing student resources easier than ever. LaunchPad Solo for Journalism 2.0 features thousands of grammar and style exercises in Exercise Central for AP Style that directly address the most common writing, grammatical and style issues journalism students face. It gives students access to the revised student workbook of News Reporting and Writing 13e along with the updated Exercise Book for Working With Words 10e, along with videos that will help facilitate discussion and broaden understanding of how concepts throughout the book can be applied. Topics range from convergence and media literacy, to Facebook journalism and the ethics involved in journalism.

Digital Options

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Table of Contents

Welcome to LaunchPad Solo for Journalism
Getting Started

Exercise Central: Video Activities

Citizen Journalism
      Newspapers Now: Balancing Citizen Journalism and Investigative          
           Reporting
       Murky Waters: Debating the Role of Citizen Journalism

Ethics
      The Objectivity Myth
      The Power of Images: Amy Goodman on Emmitt Till
      Journalism Ethics: What News is Fit to Print

Magazines
      Narrowcasting in Magazines

Marketing and Selling Journalism
      Fillings the News Hole: Video News Releases
      The Money Behind the Media
      Convergence and Essential Skills

Media Law
      Bloggers and Legal Rights
      Freedom of Information
      Net Neutrality
      Shield Laws and Nontraditional Journalists

Online Journalism
      Going Viral: Political Campaigns and Videos
      Going Visual: Video, Radio and the Web
      Newspapers and the Internet: Convergence
      In Facebook the Future of Journalism

Ownership
      Agenda Setting and Gatekeeping

Radio and Television Journalism
      Radio: Yesterday, Today and Tomorrow
      What Makes Public Television ‘Public’?
      Television Networks Evolve: Cable, Satellite, Broadband

Specialized Types of Journalism
      Investigative Reporting Resources
      Community Voices: Weekly Newspapers
      Student Reporting Lab: Media Literacy
      A New Generation of War Crimes Investigators Turn to High-Tech 
             Methods
      Fake News/Real News: A Fine Line

Exercise Central: Quizzes
Comma Series
      Comma Series: Quizzes 1-5

Comma Splices
      Comma Splices: Quizzes 1-15

Fragments
      Fragments: Quizzes 1-25

Commas with Nonrestrictive Elements
      Commas with Nonrestrictive Elements: Quizzes 1-2

That and Which
      That and Which: Quizzes 1-10

Commas after Introductory Elements
      Commas after Introductory Elements: Quiz 1

Coordinate Adjectives
      Coordinate Adjectives: Quizzes 1-10

Commas in Compound Sentences
      Commas in Compound Sentences: Quiz 1-2

Missing Semicolons
      Missing Semicolons: Quizzes 1-10

Modifiers
      Modifiers: Quizzes 1-3

Hyphens
      Hyphens: Quizzes 1-10

Apostrophe
      Apostrophe: Quizzes 1-12

Incorrect Pronoun Case
      Incorrect Pronoun Case: Quizzes 1-17

Pronouns and Antecedents
      Pronouns and Antecedents: Quizzes 1-17

Biased Language
      Biased Language: Quizzes 1-4

Subject Verb Agreement
      Subject Verb Agreement: Quizzes 1-31

Linking Verbs
      Linking Verbs: Quizzes 1-10

Subjunctive
      Subjunctive: Quizzes 1-9

Wrong Word
      Wrong Word: Quizzes 1-5

Incorrect Verb Form
      Incorrect Verb Form: Quizzes 1-4

Abbreviations
      Abbreviations: Quizzes 1-12

Capitalization
      Capitalization: Quizzes 1-4

Numbers
      Numbers: Quizzes 1-3

Quotation Attribution
      Quotation Attribution: Quizzes 1-2

Cumulative
      Cumulative: Quizzes 1-8

Copyediting Symbols
      Copyediting Symbols: Quizzes 1-2

Exercise Workbook for News Reporting & Writing, 13e
      The Nature of News
      The State of the News Industry
      Gathering and Verifying Information
      Interviewing
      Quotations and Attributions
      Using News Releases as Sources
      Reporting with Numbers
      The Inverted Pyramid
      Writing to be Read
      Alternatives to the Inverted Pyramid
      Writing for the Digital Media
      Writing News for Radio and Television
      Covering a Beat
      Speeches, News Conferences and Meetings
      Other Types of Local Stories
      Business and Consumer News
      Investigative and Data-Driven Reporting
      Public Relations
      Media Law
      Ethics
      Appendix 1: 20 Common Errors of Grammar and Punctuation
      Appendix 2: Wire-Service Style Summary
      Appendix 3: Society of Professional Journalists’ Code of Ethics

Exercise Book for Working With Words, 10e
Exercise Workbook
      Front Matter
      Understanding Journalism and the News
      The Basics of Writing for Journalism
      Writing News That’s Fit for Print
      Writing News That’s Fit for Radio and Television
      Writing News That’s Fit for Online and Mobile Media
      Writing News That’s Fit for Strategic Communication
      Sexism, Racism, and Other ‘Isms’
      Choosing Your Words
      Grammar Basics
      Phrases, Clauses, and Sentences
      Subjects and Objects
      Verbs
      Making the Parts Agree
      Modifiers and Connecting Words
      Getting Words in the Right Order and Punctuating for Clarity
      One Word, Two Words or Hyphenated
      Spelling
      Copy-Editing Marks
      Appendix: AP Style Summary
      Story Editing: Press Release
      Story Editing: Meeting Advance
      Story Editing: Obituary
      Story Editing: Speech Story
      Story Editing: Crime Story
      Story Editing: Business Story
      Story Editing: Feature Story

Answer Key
      Understanding Journalism and the News
      The Basics of Writing for Journalism
      Writing News That’s Fit for Print
      Writing News That’s Fit for Radio and Television
      Writing News That’s Fit for Online and Mobile Media
      Writing News That’s Fit for Strategic Communication
      Sexism, Racism, and Other ‘Isms’
      Choosing Your Words
      Grammar Basics
      Phrases, Clauses, and Sentences
      Subjects and Objects
      Verbs
      Making the Parts Agree
      Modifiers and Connecting Words
      Getting Words in the Right Order and Punctuating for Clarity
      One Word, Two Words or Hyphenated
      Spelling
      Copy-Editing Marks
      Appendix: AP Style Summary
      Story Editing: Press Release
      Story Editing: Meeting Advance
      Story Editing: Obituary
      Story Editing: Speech Story
      Story Editing: Crime Story
      Story Editing: Business Story
      Story Editing: Feature Story

Bedford/St.Martin's

Established in 1981, Bedford/St. Martin’s is the largest college publisher of textbooks for English composition courses. They publish best-selling textbooks like A Writer’s Reference, The St. Martin’s Guide to College Writing, and Patterns for College Writing.