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Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store
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Microeconomics: Canadian Edition

Fourth Edition| ©2021 Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, there is no one more effective than Nobel laureate and New York Times columnist Paul Krugman and co-authors, Robin Wells, Iris Au, and Jack Parkinson. In this best-selling introd...

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, there is no one more effective than Nobel laureate and New York Times columnist Paul Krugman and co-authors, Robin Wells, Iris Au, and Jack Parkinson. In this best-selling introductory textbook, the authors’ signature storytelling style and uncanny eye for revealing examples help readers understand how economic concepts play out in our world. Canadian co-authors Jack Parkinson and Iris Au have enhanced the text with current Canadian examples.

This new edition is revised and enhanced throughout, including a much stronger array of superior online tools that are part of a complete, integrated online learning system, Achieve.

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Home Features New to This Edition
Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Help your students Achieve economic understanding

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, there is no one more effective than Nobel laureate and New York Times columnist Paul Krugman and co-authors, Robin Wells, Iris Au, and Jack Parkinson. In this best-selling introductory textbook, the authors’ signature storytelling style and uncanny eye for revealing examples help readers understand how economic concepts play out in our world. Canadian co-authors Jack Parkinson and Iris Au have enhanced the text with current Canadian examples.

This new edition is revised and enhanced throughout, including a much stronger array of superior online tools that are part of a complete, integrated online learning system, Achieve.

Features

Achieve offers the best value and price for Krugman/Wells and supports students and instructors at each stage in the learning path, from pre-class to in-class and post-class. This new online learning system offers unparalleled data and analytics on student performance and combines Pre-Class Tutorials with Bridge questions, LearningCurve adaptive assessment with an integrated e-Book, robust homework with powerful graphing questions,  and fully digital end-of-chapter problems including Work It Outs.

Expanded and new digital features include new in-class Activity Guides and iClicker Personal Response System integration, additional  FRED exercises including Federal Reserve data, new Step-by-Step graphs, and News Analyses with Bloomberg videos and Econofact memos.

New to This Edition

Achieve offers the best value and price. Our most powerful learning option is also our most affordable. Achieve is a new digital solution that brings all of the best aspects of Krugman/Wells and Macmillan's digital resources together in one place. Built on best practices in learning science, Achieve provides students with robust tools to succeed in economics while giving instructors insights into their students' understanding and performance.

Current events framed by the world’s best communicators of economics. No other text stays as fresh as Krugman and Wells, from powerful technology firms such as Amazon and Google to the global economic impacts of the COVID-19 pandemic. For this edition, we've added cutting edge New Analysis features online in Achieve including Bloomberg videos and Econofact memos. These activities pair journalistic takes on pressing issues with questions based on Bloom's taxonomy.

A richer commitment to broadening students’ understanding of the global economy. With unparalleled insight and clarity, the authors use their hallmark narrative approach to take students outside of the classroom and into our global world. Starting in Chapter 1, there is a new principle on how increases in the economy's potential lead to economic growth over time. To reflect our rapidly changing world, there is an expanded section on market power and the digital economy and an incisive new look at externalities.

Thoroughly updated throughout. The sixth edition has been updated to reflect our always changing world. Along with updated graphs and changes in every chapter in the text, the new edition features XX new chapter-opening stories, XX new business cases, and XX new Economics in Action Applications.

Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| ©2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

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Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| 2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

Table of Contents

Part 1: What Is Economics?
Introduction An Engine for Growth and Discovery
Chapter 1 First Principles
Chapter 2 Economic Models: Trade-offs and Trade
Appendix: Graphs in Economics

Part 2: Supply and Demand
Chapter 3 Supply and Demand
Appendix A: The Algebra of Supply, Demand, and Equilibrium
Chapter 4 Consumer and Producer Surplus
Chapter 5 Price Controls and Quotas: Meddling with Markets
Chapter 6 Elasticity
Appendix: The Algebra of Elasticity

Part 3: Individuals and Markets
Chapter 7 Taxes
Chapter 8 International Trade

Part 4: Economics and Decision Making
Chapter 9 Decision Making by Individuals and Firms
Appendix: Toward a Fuller Understanding of Present Value

Part 5: The Consumer
Chapter 10 The Rational Consumer
Appendix: Consumer Preferences and Consumer Choice

Part 6: The Production Decision
Chapter 11 Behind the Supply Curve: Inputs and Costs
Appendix: Inverse Relationships between Productivity and Cost
Chapter 12 Perfect Competition and the Supply Curve

Part 7: Market Structure: Beyond Perfect Competition
Chapter 13 Monopoly
Chapter 14 Oligopoly
Chapter 15 Monopolistic Competition and Product Differentiation

Part 8: Microeconomics and Public Policy
Chapter 16 Externalities
Chapter 17 Public Goods and Common Resources
Chapter 18 The Economics of the Welfare State

Part 9: Factor Markets and Risk
Chapter 19 Factor Markets and the Distribution of Income
Appendix Indifference Curve Analysis of Labor Supply
Chapter 20 Uncertainty, Risk, and Private Information

Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| 2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

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Authors

Paul Krugman

Paul Krugman, recipient of the 2008 Nobel Memorial Prize in Economic Sciences, taught at Princeton University for 14 years. In 2015, he joined the faculty of the Graduate Center of the City University of New York, associated with the Luxembourg Income Study, which tracks and analyzes income inequality around the world. He received his BA from Yale and his PhD from MIT. Before Princeton, he taught at Yale, Stanford, and MIT. He also spent a year on the staff of the Council of Economic Advisers in 1982–1983. His research has included trailblazing work on international trade, economic geography, and currency crises. In 1991, Krugman received the American Economic Association’s John Bates Clark medal. In addition to his teaching and academic research, Krugman writes extensively for nontechnical audiences. He is a regular op-ed columnist for the New York Times. His best-selling trade books include End This Depression Now!, The Return of Depression Economics and the Crisis of 2008, a history of recent economic troubles and their implications for economic policy, and The Conscience of a Liberal, a study of the political economy of economic inequality and its relationship with political polarization from the Gilded Age to the present. His earlier books, Peddling Prosperity and The Age of Diminished Expectations, have become modern classics.


Robin Wells

Robin Wells was a lecturer and researcher in Economics at Princeton University, where she has taught undergraduate courses.  She received her BA from the University of Chicago and her PhD from the University of California, Berkeley; she then did her postdoctoral work at MIT.  She has taught at the University of Michigan, the University of Southhampton (United Kingdom), Stanford, and MIT.  Her teaching and research focus on the theory of organizations and incentives.

Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| 2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

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Paul Krugman; Robin Wells; Iris Au; Jack Parkinson | Fourth Edition | ©2021 | ISBN:9781319342685

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Paul Krugman; Robin Wells | Fourth Edition | ©2021 | ISBN:9781319342692

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Paul Krugman; Robin Wells; Iris Au; Jack Parkinson | Fourth Edition | ©2021 | ISBN:9781319342647

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Paul Krugman; Robin Wells; Iris Au; Jack Parkinson | Fourth Edition | ©2021 | ISBN:9781319342661

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Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| 2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

Related Titles


Macroeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Macroeconomics: Canadian Edition

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson | Fourth Edition | 2021 | ISBN:9781319245474

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Microeconomics: Canadian Edition by Paul Krugman; Robin Wells; Iris Au; Jack Parkinson - Fourth Edition, 2021 from Macmillan Student Store

Microeconomics: Canadian Edition

Fourth Edition| 2021

Paul Krugman; Robin Wells; Iris Au; Jack Parkinson

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